SIOUX FALLS, SD – The Sioux Falls Storm is pleased to announce the hiring of Tyler Pederson as the Director of Sales and Operations. Pederson will manage the sales, partnerships and service strategies of the Storm’s business.

“We are excited to welcome Tyler Pederson back to the Storm family as our new Director of Sales and Operations,” said President

 Jason Headlee. “Most of Storm Nation will remember Tyler from his previous involvement with the team from 2011 to 2017. Tyler brings a high level of experience, professionalism and passion to our team. We look forward to great things coming from Tyler and feel privileged to have him onboard! Go Storm!” 

Most recently, Pederson served as General Manager of Air Madness and The Academy Sports Complex. Prior to that, he owned and managed Champion Fitness LLC. Tyler started with the Storm in 2011 as an intern and worked his way up the ranks becoming General Manager during the 2015 season.

“Right out of college the Storm was a big part of my life and provided a lot of opportunities for me.,” said Tyler Pederson. “I appreciate the ownership group for offering me this opportunity, I’m excited to be back!”

If you would like to connect with Tyler, please email him at or call the office at 605-838-9009.